Marking criteria – Research and Planning

ShamilMattu – 19^th February

Skills	Level	Comment
Planning and research evidence	1	You have uploaded some examples of front covers but no analysis of these evident.
Research into similar products and a potential target audience	1	You have produced a list of conventions but there is no evidence of the examples being annotated or analysed.
Work on shotlists, layouts, drafting, storyboarding and scripting.	1	No evidence of this.
Time management	1	Missing a great deal of the research and planning stage.
Organisation of actors, locations, costumes or props.	2	No evidence of this.
Care in presentation of research and planning.	1	Some structure and organisation

Targets

Shamil, you need to ensure you have carried out the appropriate research. You need evidence of front covers you have considered and you need to show evidence of analysis. You need to have carried out some audience research too.      Overall mark – 3/20

Marking criteria – Production

Skills	Level	Comment
Producing material appropriate for the target audience and task.	1	No evidence of this
Showing understanding of conventions of layout and page design.	1	No evidence of this.
Showing awareness of the need for variety in fonts and text size.	1	No evidence of this.
Accurately using language and register.	1	No evidence of this.
Using ICT appropriately.	1	No evidence of this
Appropriately integrating illustration and text.	1	No evidence of this
Shooting a variety of material appropriate to the task set.	1	No evidence of this
Manipulating photographs as appropriate to the context for presentation, including cropping and resizing.	1	No evidence of this.

Targets

You need to upload your first draft of your front cover and contents page in order to fulfil the criteria.     Overall mark – 0/20

Marking criteria – Evaluation

Skills	Level	Comment
Use of digital technology or ICT in evaluation	1	No evidence of this.
Understanding of their development from preliminary to full task.		Not appropriate yet.
Understanding of issues around audiences, institution, technology, representation, forms and conventions in relation to production.	1	No evidence of this
Ability to refer to the choices made and outcomes.	1	No evidence of this
Ability to communicate.	1	No evidence of this

Targets

No evidence of any evaluation Shamil. You need to be evaluating after each stage of the process. What have you done? What have you learnt and how will this help you in the final stages? You must be doing this on a weekly basis. Evaluating in hindsight will be difficult. I will be checking this blog again next week. I want to see some signs of improvement please. Overall mark – 0/20